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RECENT POSTS FROM THE BLOG

5-steps-to-building-a-successful-brand-in-2020

5 Steps To Building A Successful Brand In 2020

Branding

5 Steps To Building A Successful Brand In 2020

By Vik Al
If I remove your company name and your logo from your website or shop, would people still know it's you? If your answer is no, then you need help with branding your business. Let's see how we can build a Successful Brand in 5 easy steps.
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measure-marketing-ROI

Best Ways To Measure Marketing ROI

Marketing

Best Ways To Measure Marketing ROI

By Vik Al
By setting a Marketing Budget you are implying that either your marketing isn’t working and hence it’s a pure expense. Or you have no idea if it’s working because you don’t measure the Marketing ROI.
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my-face-is-my-logo

Don’t Waste Money On A Logo Before You Read This

Branding

Don’t Waste Money On A Logo Before You Read This

By Vik Al
The real reason why a logo works, has got nothing to do with logo itself. It's the branding which places a logo in the mind of the people. If you don't have a road map to create and promote your brand than a logo alone is just a waste of money.
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Digital Marketing

Digital Marketing Road Map

Marketing

Digital Marketing Road Map

By Vik Al
Online marketing encompasses marketing efforts using digital channels, such as search engines, social media, email, and other online touch-points to connect with customers and prospects.
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Inbound Marketing

Inbound Marketing Strategy – The 3 Stages Of Modern Marketing

Marketing

Inbound Marketing Strategy – The 3 Stages Of Modern Marketing

By Vik Al
Marketing Practice focused on attracting prospects to services or products is called Inbound Marketing.
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Awesome Brand Expereince

Create A Brand Experience That Lasts

Branding

Create A Brand Experience That Lasts

By Vik Al
If you have not yet decided on how you want your prospects and customers to Experience your Brand, then you are running your business by chance.
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Brand Loyalty

What is Brand Loyalty? – Definition and Importance

Branding

What is Brand Loyalty? – Definition and Importance

By Vik Al
Brand Loyalty is a positive feeling towards a brand and the tendency to buy from the same brand repeatedly over and over again.
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Audio Logo

Role of sound in branding

Branding

Role of sound in branding

By Vik Al
Role of sound in branding is directly related to the impact of sound on human psyche. And audio logos are designed to achieve just that by creating a short distinct sound pattern. It could be music or words or anything brand-able.
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